October is SIDS Awareness Month and while it’s a terribly unpleasant thing to think about (more like every parent’s worst nightmare), there’s a lot that can be done to prevent it. In fact, since the launch of the Safe to Sleep campaign in 1993, promoting laying babies on their backs to sleep, the rate of SIDS has dropped a whopping 50 percent. Isn’t that wonderful?! Still, as a company that sees a lot of customers’ photos of their babies, we’ve noticed a lot of parents making serious sleep safety mistakes. That’s why we should be talking about SIDS more. We should be taking every precaution we can to avoid these tragic incidents.
First, a few facts about SIDS:
Babies sleeping in cribs with loose bedding and toys, which – as you see above – increases your child’s risk at least 5 times over. That’s exactly why we developed our Lullabag (which eliminates the need for any blankets) and why we added a velcro loop to our plush sound machines (so they can safely attach to the outside of the crib.
We know seeing a baby sleeping in a stark, empty crib can pull at the heart strings a little (“he looks so cold and lonely!”), but it’s truly the safest sleep environment. It’s so simple, and significantly reduces the risk of SIDS. That’s why we should be talking about SIDS more. We hope you’ll spread the word.